Tuesday, April 03, 2012

Iowa Governor Hates It When News Goes Viral

I'm surprised Iowa Governor Branstad never realized how vulnerable they were to a campaign like this:
Iowa Gov. Terry Branstad called Monday for a congressional investigation into how what he called "a smear campaign" against the meat product commonly called "pink slime" got started.

...But a recent piece by The Daily on the U.S. Department of Agriculture's purchase of meat that included "pink slime" for school lunches touched a nerve with Houston resident Bettina Siegel, whose blog "The Lunch Tray" focuses on kids' food. She started an online petition asking Agriculture Secretary Tom Vilsack to halt use of "pink slime" in school food, and the USDA announced last month that starting in the fall it would give schools the option of choosing ground beef that doesn't contain it.

...Branstad said he's firing off a letter to all the other governors in the nation, urging them to be equally aggressive on the issue. He also called on students at agricultural colleges in Iowa to use their social media skills "to counter what Hollywood and the media elites and the people who are spreading this misinformation are doing."

"It's their future that's being threatened by this," Branstad said.
One person's misinformation is another person's information. People tend to be sensitive about what they eat (although I tend to associate 'pink slime' with 'lunch').

It's amazing how quickly this 'pink slime' meme spread, once it started. You know an idea has arrived when economist Paul Krugman slimes Republican economic ideas as the equivalent of 'pink slime'. By summer, everything will be pink slime!

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