Looking at “Breaking Bad” and “Better Call Saul” from a Jungian Perspective

Here is the talk I gave at the just-concluded 47th annual conference of the Southwest/Popular American Culture Association (SWPACA) in Albuquerque. 

There is some evidence that Gilliverse showrunners are trying to communicate directly with the unconscious minds of viewers, in order to engineer emotional reactions from the viewers. Examples focus on Skyler White and Chuck McGill, at work.