OK, Then, What IS New Mexico Good For?

Well, movies:

Another victory for New Mexico's film industry: a major movie making publication has given Albuquerque an excellent review.

"In the past when people said, 'New Mexico?' They didn't really think of Albuquerque. now they can spell it," Ann Lerner, with the New Mexico Film Office, said.

Now more people will read about it, too.

"Movie Maker Magazine" named the Duke City as the best place to live and work in film in 2010.

The publication credits Albuquerque's 300 plus days of sunshine, diverse terrain and film incentives.

The magazine labeled the Duke City as a mini-movie mecca.

Even Gov. Bill Richardson is taking note of the honor.

"New Mexicans continue to prove we make some of the finest films in the world," Richardson said.